(Fast) 50% aller Smartphone-Besitzer liest News ebendort

“ … that 42,9% of the population of American smartphone users, estimated at 125 million, reads the news on a smartphone.“ Das geht aus einer etwas älteren Studie von comscore hervor.

Francesco Franchi kommentiert in „Designing News„: „Understanding consumers‘ habits is a critical factor for optimal implementation of services, which must be divided over the three different types of mobile device used to access information“.