Beitrag
Das Forschungszentrum

Facebook startet hyperlokale Werbung

„Imagine walking down the block scrolling your News Feed and getting an ad for a bar or clothing ship just a few hundred feet away.“

„Now with over 1 billion mobile users, many of which give Facebook access to their location, plus its desktop users who volunteer their current city or can be located by IP address, Facebook has the data it needs to make hyper-local ads a reality.“

Quelle: Techcrunch